METRO Leverages Zilliant IQ Platform in Turkey

METRO Leverages Zilliant IQ Platform in Turkey

Actionable Intelligence for Smarter B2B Foodservice Decisions

Zilliant, a multi-tenant SaaS company that helps B2B enterprises turn data into actionable intelligence to accelerate profitable growth, announced that METRO, a leading international specialist in food wholesale and retail, will implement and utilize the Zilliant Price IQ platform in Turkey.

“We believe that Zilliant is the right partner to support our ambitious growth plans,” said METRO Cash & Carry Foodservice Director Deniz Alkaḉ. “They are uniquely positioned to deliver optimized pricing guidance in both our Cash & Carry and Foodservice Delivery (FSD) businesses.”

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METRO had investigated multiple software companies in the marketplace and concluded that Zilliant Price IQ was the only solution able to simultaneously address both shelf and FSD pricing optimization. Using a thorough business diagnostic process, Zilliant uncovered significant pricing opportunities by leveraging AI and advanced analytics, therefore solidifying METRO’s decision to engage in a long-term partnership with Zilliant.

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“We’re thrilled to expand our relationship with the METRO group,” said Zilliant President & CEO Greg Peters. “Zilliant is uniquely positioned among price optimization and prescriptive sales solution vendors to deliver a single solution and instance that can enable B2B companies to accelerate profitable growth with AI-driven actionable insights that result in smarter commercial decisions throughout the company.”

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True Influence CMO Kay Kienast Accepted into Forbes Communications Council

True Influence CMO Kay Kienast Accepted into Forbes Communications Council

Forbes Communications Council is an Invitation-Only Community for Executives in Communications, Marketing, and PR

Kay Kienast, CMO at True Influence, the technology leader of intent-based marketing and lead generation solutions, has been accepted into Forbes Communications Council, an invitation-only community for executives in communications, marketing, and public relations.

Kienast was vetted and selected by a review committee based on the depth and diversity of her experience. Criteria for acceptance include a track record of successfully impacting business growth metrics, as well as personal and professional achievements and honors.

“We are honored to welcome Kay Kienast into the community,” said Scott Gerber, founder of Forbes Councils, the collective that includes Forbes Communications Council. “Our mission with Forbes Councils is to bring together proven leaders from every industry, creating a curated, social capital-driven network that helps every member grow professionally and make an even greater impact on the business world.”

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As an accepted member of the Council, Kienast has access to a variety of exclusive opportunities designed to help her reach peak professional influence. She will connect and collaborate with other respected local leaders in a private forum. Kienast will also be invited to work with a professional editorial team to share her expert insights in original business articles on Forbes.com, and to contribute to published Q&A panels alongside other experts.

Finally, Kienast will benefit from exclusive access to vetted business service partners, membership-branded marketing collateral, and the high-touch support of the Forbes Councils member concierge team.

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“I’m excited and honored to be chosen as part of the respected network of communication leaders in the Forbes Communications Council,” said Kay Kienast, CMO of True Influence. “I look forward to utilizing the resources within this group to further solidify our commitment to making B2B marketers successful with our demand generation and intent-based solutions.”

Kienast has more than 15 years of experience in building end-to-end, data-driven campaigns. Her expertise includes customer-facing digital content programs; designing data warehouses and analytics in all leading marketing platforms; developing waterfall methodologies and customer personas; and brand exposure via web and social channels. Before joining True Influence, Kienast served as Head of Marketing Operations for GE Digital and Head of Marketing for Seagate/EVault. She has also held leadership positions at Lexmark, Avocent and CDW.

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Accenture Launches SynOps, a Human-Machine Operating Engine Designed to Help Enterprises Achieve Sustainable Competitive Advantage

Accenture has launched SynOps, an innovative human-machine operating “engine” that optimizes the synergy of data, applied intelligence, digital technologies and talent to help organizations transform business operations, create exceptional user experiences and deliver results previously unimaginable.

“SynOps’ greatest value is in how it creates compound intelligence from emerging technologies powered by human expertise to deliver better insights, which lead to better-informed decisions, stronger outcomes — and results previously unimaginable.”

SynOps is an assembly of talent, capabilities and technologies, including artificial intelligence (AI) and advanced analytics, that gives organizations a fit-for-purpose and flexible roadmap for achieving higher levels of efficiencies across the enterprise. SynOps enables companies to make their organizations more flexible, agile and responsive, helping them generate additional value by driving growth and scaling operations quickly.

SynOps harnesses data and insights from more than 1,000 Accenture client engagements and hundreds of years of cumulative expertise across business functions, industries and domains. By synthesizing this with data from clients’ existing systems and drawing on external data to provide benchmarks, SynOps identifies high-impact opportunities for business process reinvention. The result, in addition to a higher return investment from existing IT systems, is greater insights — enabling better decisions and business outcomes.

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Combining the optimal assembly of talent and human-machine work orchestration with advanced analytics, SynOps enables organizations to reinvent business processes and achieve intelligent operations across key functions such as finance & accounting, marketing and procurement. SynOps comprises four essential components:

  • Human + machine talent: SynOps draws on Accenture’s more than 100,000 Operations professionals — including data scientists and AI experts — to complement and augment the company’s machine workforce of more than 3,600 automation solutions, 65 analytics apps and 40 AI advisors.
  • Work orchestration: SynOps optimally orchestrates the allocation of work, assigning transactional tasks to software bots and leveraging AI and analytics to identify new opportunities for automation. Through data-based insights, SynOps also ensures that the right resource is tapped for the right task.
  • Insights and intelligence: SynOps integrates the analytics and AI capabilities of the Accenture Insights Platform and best-of-breed partner technologies with more than 100 preconfigured analytics and AI solutions to quickly deliver insights that enable exceptional business outcomes and sustainable competitive advantage.
  • Diverse data: SynOps enables the collection, monitoring, storage, analysis and reporting of structured and unstructured data from diverse sources and creates the environment for advanced data exploration and AI model development to enhance real-time decision-making.

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Examples of recent SynOps investments by Accenture clients and results include:

  • A global IT company deployed SynOps for Finance to drive operational excellence. With high administrative costs and falling customer satisfaction, the company needed to better see and manage its financial performance while freeing up cash to take advantage of market opportunities and to grow. Process transformation, automation and analytics boosted productivity by more than 50 percent. With the productivity gains, automated processes and a new customer portal, more than $140 million in savings were delivered.
  • A high-tech company encountered fragmented sales pipeline data without a single source of truth. Through SynOps for Marketing, applied advanced analytics helped augment, treat and rank leads — helping the client process 740,000 leads (compared with the 25,000 leads previously processed in one year) and leading to an 11 times increase in revenue in the first four months.
  • A multi-national food and beverage company leveraged SynOps for Procurement when profitability was harder to achieve despite higher revenues. SynOps provided innovative talent with digital tools, information and process rigor and gave users end-to-end transaction transparency. The engine also gave leaders global spend visibility to make better decisions. From an improved user experience to greater efficiency and productivity, SynOps helped the company save millions of dollars in indirect procurement costs. SynOps’ intelligent model ultimately delivered US $30 million in savings, equivalent to an average of 15 percent savings per year.

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“SynOps represents the re-imagining of the enterprise as operations leaders grapple with integrating their automation, analytics and AI strategies,” said Phil Fersht, CEO and chief analyst at HFS Research. “Moreover, Accenture focuses SynOps on augmenting the human experts, which is so critical as companies design the processes they need to drive an effective operations strategy and business outcomes.”

Nirav Sampat, group technology officer of Accenture Operations, said, “SynOps’ greatest value is in how it creates compound intelligence from emerging technologies powered by human expertise to deliver better insights, which lead to better-informed decisions, stronger outcomes — and results previously unimaginable.”

Debbie Polishook, group chief executive of Accenture Operations, said, “For our clients, the key to delivering exceptional business impact — for speed to realized value, flexibility and sustainable competitive advantage — is intelligent operations. SynOps will play an integral role in helping our clients in their journey to intelligent operations. SynOps ultimately showcases the art of the possible with how clients can now embrace innovation to drive new value — it is ‘the new’ applied now.”

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Gartner Says Global IT Spending to Reach $3.8 Trillion in 2019

Gartner Says Global IT Spending to Reach $3.8 Trillion in 2019

All Segments Forecast to Exhibit Growth in 2019 Despite Recession, Brexit Threat

Worldwide IT spending is projected to total $3.76 trillion in 2019, an increase of 3.2 percent from 2018, according to the latest forecast by Gartner, Inc.

Gartner: Global IT Spending to Reach $3.8 Trillion in 2019, up 3.2% from 2018

“Despite uncertainty fueled by recession rumors, Brexit, and trade wars and tariffs, the likely scenario for IT spending in 2019 is growth,” said John-David Lovelock, research vice president at Gartner. “However, there are a lot of dynamic changes happening in regards to which segments will be driving growth in the future. Spending is moving from saturated segments such as mobile phones, PCs and on-premises data center infrastructure to cloud services and Internet of Things (IoT) devices. IoT devices, in particular, are starting to pick up the slack from devices. Where the devices segment is saturated, IoT is not.

“IT is no longer just a platform that enables organizations to run their business on. It is becoming the engine that moves the business,” added Mr. Lovelock. “As digital business and digital business ecosystems move forward, IT will be the thing that binds the business together.”

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With the shift to cloud, a key driver of IT spending, enterprise software will continue to exhibit strong growth, with worldwide software spending projected to grow 8.5 percent in 2019. It will grow another 8.2 percent in 2020 to total $466 billion (see Table 1). Organizations are expected to increase spending on enterprise application software in 2019, with more of the budget shifting to software as a service (SaaS).

Table 1. Worldwide IT Spending Forecast (Billions of U.S. Dollars)

2018

Spending

2018

Growth (%)

2019

Spending

2019

Growth (%)

2020 
Spending

2020 
Growth (%)

Data Center Systems 202 11.3 210 4.2 202 -3.9
Enterprise Software 397 9.3 431 8.5 466 8.2
Devices 669 0.5 679 1.6 689 1.4
IT Services 983 5.6 1,030 4.7 1,079 4.8
Communications Services 1,399 1.9 1,417 1.3 1,439 1.5
Overall IT 3,650 3.9 3,767 3.2 3,875 2.8

Source: Gartner (January 2019)

Despite a slowdown in the mobile phone market, the devices segment is expected to grow 1.6 percent in 2019. The largest and most highly saturated smartphone markets, such as China, Unites States and Western Europe, are driven by replacement cycles. With Samsung facing challenges bringing well-differentiated premium smartphones to market and Apple’s high price-to-value benefits for its flagship smartphones, consumers kept their current phones and drove the mobile phone market down 1.2 percent in 2018.

“In addition to buying behavior changes, we are also seeing skills of internal staff beginning to lag as organizations adopt new technologies, such as IoT devices, to drive digital business,” said Mr. Lovelock. “Nearly half of the IT workforce is in urgent need of developing skills or competencies to support their digital business initiatives. Skill requirements to keep up, such as artificial intelligence (AI), machine learning, API and services platform design and data science, are changing faster than we’ve ever seen before.”

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Gartner’s IT spending forecast methodology relies heavily on rigorous analysis of sales by thousands of vendors across the entire range of IT products and services. Gartner uses primary research techniques, complemented by secondary research sources, to build a comprehensive database of market size data on which to base its forecast.

The Gartner quarterly IT spending forecast delivers a unique perspective on IT spending across the hardware, software, IT services and telecommunications segments. These reports help Gartner clients understand market opportunities and challenges. The most recent IT spending forecast research is available to Gartner clients in “Gartner Market Databook, Q418 Update.” This quarterly IT Spending Forecast page includes links to the latest IT spending reports, webinars, blog posts and press releases.

Mr. Lovelock will provide further analysis on the key drivers of the IT market at the Gartner Tech Growth & Innovation Conference taking place June 3-5 in San Diego, CA and June 12-13 in London. The Conference is the premier event for technology providers to learn about the latest trends and tools, innovation predictions, positioning and thought leadership.

OpenX Announces First of Its Kind Five Year Collaboration with Google Cloud That Will Form The Foundation of New Product and Technology Strategy

OpenX Announces First of Its Kind Five Year Collaboration with Google Cloud That Will Form The Foundation of New Product and Technology Strategy

Global Integration Will Deliver Greater Publisher Monetization and Improved Advertiser ROAS Through Superior Speed, Scalability and Reach Across OpenX Exchange

OpenX announced a first of its kind collaboration that will bring the entire OpenX exchange into the cloud with Google Cloud Platform (GCP). Through this deployment, OpenX will become the first ever major exchange to move all on-premises workloads fully into the cloud and become truly serverless. Work on integrating the five year technology collaboration began in 2018 with the companies expecting to complete the full transition to the cloud by the end of Q2, 2019.

This collaboration represents an evolutionary leap forward in how advertising exchanges operate today.  Every other scaled exchange utilizes physical server locations around the world to power their businesses.  These legacy systems hinder scalability as they must be close to the markets they power, hamper speed and inhibit rapid innovation due to the incredible maintenance costs and capital expenditures that must be diverted to sustain their lifecycle.  By joining DBM in utilizing GCP to power its global exchange, OpenX will deliver faster innovations into the market and far greater efficiency for both buyers and sellers. Specific benefits include:

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  • Speed: The move into GCP will increase the speed that bids come into the OpenX exchange allowing publishers to see greater demand for their audiences before an auction closes driving increased revenue potential.
  • Scalability: Powered by GCP, the OpenX exchange will be infinitely scalable, allowing the company to support publishers as they experience traffic spikes without sacrificing monetization opportunities or latency.
  • Global Reach: OpenX’s complete cloud-based exchange will eliminate the dependency for on premises servers utilized by nearly every programmatic exchange today, allowing the company to enter new global markets almost instantaneously and scale specific locations based on their unique demands.
    • Future-proofing: Google Cloud runs on the latest generation of computing power and technology. While on premise servers get outdated quickly, OpenX will leverage the latest technology through GCP.
  • People Based Marketing: As OpenX focuses its product innovations and evolves its exchange to bring people-based marketing to the open web for the first time, the collaboration with GCP allows the company to build on its significant existing data asset, and eliminate any barriers or caps on the number of data points or unique identities utilized.

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“Marketing has evolved significantly over recent years, and the old way of operating is no longer sustainable,” said Tim Cadogan, CEO of OpenX.  “As we look at the programmatic market today, we see a sector that has experienced massive growth and adoption, but at the same time has stalled in its ability to deliver real innovation for marketers and publishers.  We believe it is time to take a completely fresh look at the market and place a major bet on building the infrastructure necessary to drive the next wave of innovation. This investment and our work with Google will provide OpenX the flexibility to surge into new markets, adapt our business and billing models, expand our product suite to address the opportunity of people based marketing and provide our partners the exceptional quality and support they have come to expect.”

“Both OpenX and Google Cloud are dedicated to helping customers achieve their goals with cutting-edge technology,” says Chris Klayko, Managing Director, Americas, Google Cloud. “This collaboration will allow for continued innovation leveraging both OpenX’s Exchange Platform and Google Cloud’s commitment to performance, collaboration, and big data optimization at scale.”

Prior to 2019, almost one quarter of the OpenX tech workforce was dedicated to maintaining legacy infrastructure. The transition to Google Cloud Platform will free resources to focus on new growth areas for the company, such as people based marketing, video and CTV. These fast growth areas have seen strong early results, with video now making up more than 1 in 10 dollars on the OpenX exchange.

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Take Your Data with You! ReadyCloud CRM’s Magento 1 & 2 Integrations Make Switching Effortless

Take Your Data with You! ReadyCloud CRM’s Magento 1 & 2 Integrations Make Switching Effortless

The ecommerce suite built for customer retention and growth, ReadyCloud CRM, has just announced all-new integrations for Adobe’s Magento 1 and 2 platforms. An orders-based CRM, ReadyCloud creates instant customer profiles from cross-channel data, including Amazon and eBay, to give users a 360-degree view of the customer journey.

But that’s not all ReadyCloud CRM can do. For online retailers looking to switch platforms, data loss has always been a pain point. But if they plug ReadyCloud CRM into their existing platform before they switch to Magento 1 or 2, they’ll be able to take all their data with them.

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“Order data is the heart of any business and ReadyCloud CRM works fast to import your existing online store’s order history,” explains Michael Lazar, an Executive at ReadyCloud CRM. “E-retailers are no longer tethered to their store. If you want to move, then move. The sync is easy and automated, and the results are amazing!”

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ReadyCloud’s robust feature set give’s retailers everything they need to succeed in ecommerce. From integrated tasks and team management to detailed reporting, event calendar, customer-focused notes, tagging and sorting features, and so much more. Premium plugins like ReadyShipper X add a powerful, hybrid-cloud shipping solution, while others, like ReadyReturns, add “Prime-like” returns to any online store.

“ReadyCloud is an invaluable tool for Magento developers and ISPs who host Magento sites. It makes onboarding customers who were previously on different platforms a breeze,” Lazar says. “If you ask around, preserving order and shipping history was always the hard part. ReadyCloud is great at it.”

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Looker Earns Two Spots on G2 Crowd “Best Software Awards 2019”

Looker Earns Two Spots on G2 Crowd “Best Software Awards 2019”

Ranked by Users in Both the Top 50 Products for Mid-Market and Top 50 Fastest Growing Products

Looker, a leading data platform company, announced it has been recognized in two categories in the 2019 Best Software Awards from the G2 Crowd, the largest business commerce platform. Looker was identified in both the Top 50 Products for Mid-Market, and the Top 50 Fastest Growing Products.

@lookerdata recognized in 2019 Best Software Awards from the @g2crowd

The equivalent of The People’s Choice Awards for tech companies, G2 Crowd’s Best Software Awards provides the definitive ranking of the best software companies and products worldwide. Tech companies on the list are selected with data provided by its software users, and as a result, have proven their commitment to customers and providing technology that delivers.

With over 45,000 software companies on G2, Looker’s recognition on both the prestigious Top 50 Products for Mid-Market (#21) list and Top 50 Fastest Growing Products (#27) list is an exceptional achievement and one that can only be earned through the endorsement of its users.

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“Our goal is to build a data platform that truly impacts the day-to-day life of our customers by allowing them to easily visualize and understand their data,” said Nick Caldwell, Chief Product Officer at Looker. “This award is particularly meaningful as it’s based on direct feedback from our customers and we are extremely thankful for that recognition. In 2019, you can expect to see continued growth as our platform becomes even more flexible with new applications, features, and integrations that further our mission of delivering data workflows to virtually any business and function.”

Looker is the new Platform for Data that streamlines the data supply chain to put real, actionable information into the hands of all employees across all industries when they need it. It allows any organization to extract value from data at web scale, utilizes powerful department specific plug-and-play applications and empowers a global ecosystem of partners and developers to easily build third-party applications on its platform. This is Looker’s second time earning their title as one of G2’s Best Software winners as the company was listed on both the Top 100 and Top 50 Products for Mid-Market lists in 2018.

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G2 Crowd compiled the list using data collected from over 270,000 authentic customer reviews spanning nearly 60,000 software products, with every single review vetted by an individual person, not a machine, to ensure legitimacy.

“This is no subjective list by a few people giving their opinions,” explains Godard Abel, CEO, and co-founder of the G2 Crowd. “With the highest traffic and engagement, largest selection of products and services, and highest quality data, G2 Crowd is able to harness more than 4 million data points to determine which products and companies are doing the best job of helping businesses reach their potential.”

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Serial Entrepreneur, Godard Abel, Leads $10 Million Investment in 3D Product Visualization Technology, ThreeKit

Serial Entrepreneur, Godard Abel, Leads $10 Million Investment in 3D Product Visualization Technology, ThreeKit

Strategic Investment Further Strengthens 3D Visualization Capabilities, Allowing Brands to Create More Interactive and Personalized Online Shopping Experiences

Serial entrepreneur, Godard Abel, has led a $10 million seed round investment in ThreeKit, a 3D product configuration and visualization platform, to help the company further meet the demands of brands for more interactive and personalized e-commerce experiences. The investment will fund talent acquisition, and product and business development for the rapidly growing company.

ThreeKit was founded by Ben Houston, a 15-year veteran in Hollywood Visual FX software, and a dedicated group of 3D pioneers and visual effects professionals. After creating 3D visualization technology for the special effects used in some of Hollywood’s biggest blockbuster movies, the group has been working with brands to use this same technology to revolutionize the online experience. Houston will now serve as Chief Technology Officer of ThreeKit.

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Abel will take the role of executive chairman of ThreeKit. The leadership team will be comprised of B2B commerce veterans from several well-known companies in the space, including BigMachines (acquired by Oracle), SteelBrick (acquired by Salesforce), CloudCraze (acquired by Salesforce), and G2 Crowd. Executives will include:

  • Joachim Klein, President and COO
  • John Kim, SVP of Sales
  • Slava Kovelman, VP of Operations
  • Kelly Wilson, VP of Customer Success
  • Nancy Rizkallah, VP of Finance

Together, the team has created over $1 billion in investor value and over 1,000 high-tech jobs. Now, they will leverage their expertise to give brands the ability to differentiate their customer experiences through next-generation 3D product visualization, virtual photography and augmented reality (AR).

“Traditionally visualization technologies have been clunky and difficult to use, but ThreeKit is a holistic platform that allows sellers to create their own interactive product experiences for their web stores,” said Houston. “Originally built for Hollywood, we saw a major opportunity to bring this technology to e-commerce, and are leading a new standard of product experience in the industry.”

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ThreeKit’s solutions allow brands to move from static images to a completely interactive 3D experience online, with features such as custom product designs, product tours and more. Additionally, powerful AR and virtual photography capabilities allow customers to preview their customizations before making their purchase decision. By using these tools and showing consumers exactly what they’re getting, brands can see a 40 percent increase in online conversions and an 80 percent reduction in online returns. Brands already leveraging ThreeKit technology include Crate & Barrel, Steelcase and CÎROC.

“There has been a critical gap in the ability of brands to provide engaging product experiences in their web stores, but ThreeKit is solving for this by fulfilling the touch and feel needs consumers have when shopping online,” said Abel. “It’s clear the company is leading a new generation of immersive and experiential commerce, and I look forward to accelerating its momentum to be a world market leader in 3D visualization technology.”

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ABSYZ, a Salesforce Platinum Partner Acquired by Youngsoft Inc.

The Acquisition Is a Strategic Move to Achieve Growth and Combines the Expertise of Both Organizations in Their Respective Domain

Youngsoft Inc., the premiere technology and consulting firm, announced that it has signed a definitive agreement to acquire the majority stake in ABSYZ Software Consulting Pvt. Ltd, a Platinum Salesforce Partner with specialization in Salesforce.com and related technologies.

The acquisition will enable Youngsoft to leverage the strengths of ABSYZ as a Salesforce Platinum partner to service its customers across multiple verticals to achieve their goals.

Speaking about the acquisition, Anshul Jain, Director and Chief Executive Officer, ABSYZ, said, “When you combine Youngsoft’s global scale and reach with ABSYZ’s core Salesforce.com expertise, and best-in-class team, brand, and partners, the result is a formidable force in the industry. Besides the Salesforce.com platform, ABSYZ had already started working on Digital, Mobility, AI and Blockchain in 2018 and with this acquisition, we get to leverage deep expertise from Youngsoft in these areas. We are also super excited that now team-ABSYZ can boast of industry leaders as mentors.”

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Established in 2011, ABSYZ is headquartered in Hyderabad, India with offices in San Francisco, US and Bangalore, India and has nearly 120 employees worldwide. ABSYZ is a trusted service provider to some of the world’s leading companies, including Fortune 500 companies.

Adding their views, James Haveman, Director (former Director for Michigan Department of Community Health), Youngsoft; Paul Boyer, Board Advisor, Youngsoft and Vice Chairman Emeritus of Meijer Inc.; and Stephen Pickett, Director, Youngsoft, said, “The Board is pleased to welcome ABSYZ to the Youngsoft family. This acquisition adds to the latter’s talent, product, and professional strengths both domestically and internationally. Many of the greatest technological successes have emanated from the joining of two strong partners. We are sure to achieve milestones through this partnership as well.”

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Commenting on the progress of the company, Balesh Lakshminarayanan, Director and CTO, ABSYZ, said, “As we inch closer to a new decade, the challenges and opportunities ahead of us are phenomenal. We are glad to have kept pace with the technological trends and will continue to deliver value consulting to our customers. ABSYZ has grown exponentially in the past few years. Going from a very humble beginning from an apartment in Hyderabad to an 8,000-square-feet office in the central IT hub of Hyderabad was a roller coaster ride. This journey wouldn’t have been possible without the support of our customers, partners, and our teams dedication and passion towards salesforce. I extend heartfelt gratitude and thanks to everyone involved.”

“Youngsoft is happy to welcome the incredible and talented team from ABSYZ to the Salesforce family. A majority of our North American clients are looking to expand on the flexibility and efficiency of the Saleforce.com platform and a trusted solution and implementation partner. This is a very strategic move to achieve growth and serve our clients,” said Rupesh Srivastava, President and CEO, Youngsoft.

The acquisition is subject to customary closing conditions and regulatory approvals and is expected to be closed in the first quarter of 2019. NNV Satish & Co acted as financial advisors to ABSYZ during the process.

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Mvix Adds Over 150 Business Data Sources to Their Digital Signage Software

Mvix Adds Over 150 Business Data Sources to Their Digital Signage Software

The Software Now Includes over 150 Data Sources like Salesforce, Google Analytics, HubSpot, MySQL, Quickbooks, Shopify, Netsuite and More

Mvix, a leading provider of content-rich digital signage software and solutions, announced the launch of a data integrations portal with over 150 business data sources and integrations.

The portal, which lives within the Mvix digital signage software, includes data sources like Salesforce, Google Analytics, HubSpot, MySQL, Quickbooks, Shopify, Netsuite and more. Using data from these business tools, users can create charts and dashboards to display KPIs and performance on digital signage screens.

How It Works

Connect business data

Within the data integrations portal, Mvix users first add their data sources such as Salesforce, Google Analytics, HubSpot, MySQL, Google Sheets and Excel, Amazon Redshift and more. Having all of this data in one place centralizes business data, creating a single source of truth for the business.

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Create charts and dashboards

Using a smart builder, the data is used to create custom reports and charts showing performance metrics and KPIs. The charts can be grouped together to create dashboards.

For example, a sales dashboard can have charts showing total sales quotes, weekly sales, quotes vs. booked orders, and pipeline tracking.

A marketing dashboard will include charts for total inbound leads and lead sources, impressions and clicks from ads, number of new trials, cart abandonment rate and weekly site visitors.

A company health dashboard will have charts displaying the fiscal progress, customer lifetime value, overall return rate, average days until second order, customer pain points and more.

Dashboards help teams to better understand and visualize key metrics that will help their business grow faster.

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Deploy to teams

The dashboards are then deployed to digital signage screens to keep large teams in sync and inspire focus.

Since the dashboard display is auto-updated anytime the data changes at the source, the on-screen content is always fresh and relevant. This real-time dissemination of business intelligence data within or across teams can help companies make quicker decisions.

For example, a marketing dashboard can be used to monitor buying behavior and inform marketing strategy.

A sales dashboard can be used to drive marketing spend, accountability and growth.

A company health dashboard can be used to pinpoint customer pains to drive product, marketing and sales initiatives.

By broadcasting the dashboards on digital signage screens, employees are kept in the loop so they can align their efforts to the goals that matter most.

“The Mvix data integrations portal houses core business data in one place. Blending insights and data from business apps like Google Analytics, Quickbooks, Facebook, Excel and many others will truly establish a data-driven culture and accelerate growth,” says Mike Kilian, senior director of business development. “When easily seen on digital signage screens, performance metrics and KPIs will be at your team’s fingertips and always on their mind.”

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