Thimba Media, a global iGaming content marketing company, takes the next step in its geographical expansion with the acquisition of Casinomartini.com, its player bases, operations, and staff from the Swedish based founders of the business.
The Website’s main operations include the UK, Germany, and New Zealand. Casino Martini offers a strong platform for organic growth in these markets for Thimba Media. The agreed purchase price represented a multiple of approximately 3.9x EBITDA for the last twelve months, with the possibility of additional payments based on certain key performance indicators.
The founder of Casino Martini will continue to be involved in the operations and use their know-how to support Thimba Media’s rollout of the product in Latin America and Canada. Thimba’s technical strength and experience will be utilized to optimize the assets and fast track organic growth.